Industry
Retail
Marketing that has to work in the store and on the screen on the way there.
How we approach it
What changes when the sector is Retail
Retail marketing has to work in two places at once — the physical store and the screen someone's holding on the way there. TMA keeps catalog, promotions, and paid media in sync so neither channel undercuts the other.
That includes in-store digital screens, performance ads tied to real promotions, and a website or catalog that matches what's actually on the shelf.
In this sector
Retail brands we run day to day
- Baladi BabyE-commerce
- IDdesign & KARE OmanHome & Furniture
- Markaz Al BahjaRetail
- Capital StoreE-commerce
What we usually run here
The services Retail brands actually need
Not the full menu — the parts that move the number in this sector.
- Performance AdvertisingMeta & Google Ads built around a single objective per client — leads, sales, or awareness — with weekly optimization.
- Web DevelopmentFrom WordPress rebuilds to fully custom platforms — fast, bilingual-ready, and built for the team that has to maintain it.
- Digital ScreensContent built and managed for digital display screens, sized and scheduled for the place it's playing.
How it runs
Four steps, and you know where you stand
- 01
Audit
We look at what is live — the site, the ad accounts, the feed, the numbers — and say plainly what is working and what is costing money.
- 02
Plan
One objective per channel, a scope in writing, and a budget split you can argue with before anything is spent.
- 03
Build
Creative, site and campaign structure built together, rather than handed between three vendors who blame each other later.
- 04
Run and report
Monthly reporting in plain language against the objective we agreed — not a screenshot of impressions.
Before you ask
The questions we get every week
Can we hire you for one service rather than all of them?
Yes. A lot of work starts with a single channel — the ads, or the site, or the feed. The point of one team is that adding the next piece later does not mean briefing a new agency from zero.
Why is there no price list on the site?
Because the scope sets the price, and two brands asking for "social media" can need very different things. You get the scope and the number in writing, together, before anything starts — and nothing is billed that is not in it.
Who owns the ad accounts, the website and the content?
You do. We work inside your own ad accounts, pages and domain wherever you have them, with access you can see and revoke — and anything we set up on your behalf is set up to be handed over.
Do you work in Arabic as well as English?
Yes — copy, captions, ad creative and websites, in both.
What does the free audit actually involve?
You send us what is live — the site, the ad account, the profiles. We come back with the first three things we would change, in order, and why. It is written, it is specific to you, and it does not oblige you to anything.
How will we know whether it is working?
We agree one objective per channel before launch, set up the tracking that measures it, and report against that number every month in plain language. If it is not moving, the report says so.
Other industries
We work across 9 of them
- Travel & TourismBooking decisions get made from a phone, days or weeks before departure.
- Home & FurnitureConsidered purchases — people research, compare and come back before buying.
- FashionA visual category before it's anything else — and it has to hold up everywhere.
- Beauty & FragranceTrust sells as hard as the product does — reviews, identity and a site that reassures.
Next step
Running a Retail brand in Oman?
Send us the site and the feed. We will tell you what we would change first — no charge, no obligation.